Oracle Responsys Marketing Platform Cloud Service 2017 Implementation Essentials 1Z0-477 Exam
Oracle Responsys Marketing Platform Cloud Service 2017 Implementation Essentials 1Z0-477 Exam is related to Oracle Responses Marketing Platform Cloud Service 2017 Certified Implementation Specialist. This exam validates the ability to describe the Responses Data Model, create and manage contact lists supplemental tables and profile extension tables and It also deals with the ability to describe domain branding and domain delegation and gather initial account settings and configure personalization using built-in functions or Responses Personalization Language.
How to book the 1Z0-477 Exam
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Oracle 1z1-477日本語 Exam Syllabus Topics:
| Section | Weight | Objectives |
|---|---|---|
| Topic 1: Creating and Managing Content | 15% | - Dynamic content module configuration - HTML editing and responsive design - Personalization using built-in functions - Create and manage documents |
| Topic 2: Campaigns and Forms | 17% | - Campaign dashboard settings - Create, test, and manage multi-channel campaigns - Manage categories and link tables - Design and publish responsive forms |
| Topic 3: Integration: Interact Connect | 15% | - Configure Connect data import jobs - Data Gateway setup process - Set up Contact Event Data (CED) exports |
| Topic 4: Initial Configuration & Deliverability | 18% | - Conversion tracking implementation - Domain branding and delegation - Account setup and activation - Subscription management configuration |
| Topic 5: Reporting and Analytics | 5% | - Analyze campaign performance metrics - Interpret standard reports and dashboards |
| Topic 6: Responsys Data Model | 20% | - Build filters, segment groups, and seed groups - Create and manage contact lists - Describe Responsys data model structure - Manage supplemental tables and profile extension tables |
| Topic 7: Programs | 10% | - Design and build automation programs - Monitor and troubleshoot program flow - Test and publish programs |





